Drawing upon our extensive industry experience in dealing with both the right’s buyers and major right’s holders, Ingenious Group have a creative and evolved approach in leveraging, activating and evaluating a wide range of sponsorship properties.
Our ethos towards sponsorship is centred on creating mutually beneficial partnerships; which do more than just encompass signage and branding solutions, but create ROI and tangible benefit to both the brand and rights holder.
In an economy were marketing and advertising budgets are under pressure more than ever, it is has never been more important for brands to get the most out sponsorship spending. Sponsorship is a highly cost effective way of creatively connecting brand values and product messaging with key mass audiences; and delivers advertising benefits that penetrate and resonate, whilst emotionally connecting or rewarding potential new customers, through experiential activity.
Ingenious Sponsorship can help you assess and evaluate current sponsorship programmes, or act as an interface or adviser on contract management.
Call us now to see how we can help you make more out of your sponsorship budget.